Digital Likeness Directive (DLD) 1.0

Properties

kind: standard
target: likeness
jurisdiction: Authentic Interactions (industry)
mechanism: A portable, lifetime-authored Directive lets a person specify permissions for AI recreations of their likeness; for those without a Directive, decisions follow existing legal frameworks for handling personal remains after death. Registering a refusal is free, requires no relationship with Authentic Interactions, and needs only identity verification; the registry stores no photos, voice data, or biometrics and cannot be searched by face or voice.
status: proposed
owns: An open standard specifically for consenting to or refusing AI recreations of a living or deceased person's likeness, distinct from provider-specific tiers like heygen-avatar-consent-tiers by being a portable, platform-agnostic directive rather than a single vendor's intake workflow, and distinct from the Human Consent Standard's machine-readable licensing-declaration model by centering on a personal consent or refusal directive paired with a takedown process.
source: Authentic Interactions, Digital Likeness Directive launch release
notes: Version 1.0 published in draft for public comment through September 30, 2026 (comment period open as of this writing); co-signed by StoryFile, Lookalike.com, and Authentex. Published July 23, 2026, which predates this lens's Aug 19 to Sep 4, 2026 search window; included because the comment period is still active and no standards-body entity of any kind is currently tracked in the baseline. Secondary AI-summarized coverage describes a '14-day takedown process' and six specific permission categories (format, synthetic generation, access, commercial use, source material, topic restrictions); those specifics were not independently confirmed against the primary DLD specification document itself in this pass and should be treated as approximate pending direct review of the spec text.

Provenance

Source: https://www.prnewswire.com/news-releases/authentic-interactions-launches-digital-likeness-directive-an-open-standard-giving-people-control-over-ai-recreations-302832978.html

Properties

kind

standard

target

likeness

jurisdiction

Authentic Interactions (industry)

mechanism

A portable, lifetime-authored Directive lets a person specify permissions for AI recreations of their likeness; for those without a Directive, decisions follow existing legal frameworks for handling personal remains after death. Registering a refusal is free, requires no relationship with Authentic Interactions, and needs only identity verification; the registry stores no photos, voice data, or biometrics and cannot be searched by face or voice.

status

proposed

owns

An open standard specifically for consenting to or refusing AI recreations of a living or deceased person's likeness, distinct from provider-specific tiers like heygen-avatar-consent-tiers by being a portable, platform-agnostic directive rather than a single vendor's intake workflow, and distinct from the Human Consent Standard's machine-readable licensing-declaration model by centering on a personal consent or refusal directive paired with a takedown process.

source

Authentic Interactions, Digital Likeness Directive launch release

notes

Version 1.0 published in draft for public comment through September 30, 2026 (comment period open as of this writing); co-signed by StoryFile, Lookalike.com, and Authentex. Published July 23, 2026, which predates this lens's Aug 19 to Sep 4, 2026 search window; included because the comment period is still active and no standards-body entity of any kind is currently tracked in the baseline. Secondary AI-summarized coverage describes a '14-day takedown process' and six specific permission categories (format, synthetic generation, access, commercial use, source material, topic restrictions); those specifics were not independently confirmed against the primary DLD specification document itself in this pass and should be treated as approximate pending direct review of the spec text.